Cas client
Production Cost Optimization: Experience Sharing between Prisma Media and MeltOne
The Prisma Media group has been supporting the daily lives of French people for over 40 years, entertaining, informing, and inspiring them. Today, it is the leader in magazine publishing and online media. Each month, 2 out of 3 French people consult a Prisma Media brand*. With a portfolio of 40 leading brands, the group is present in the main consumer and luxury segments. Prisma Media aims to become the European leader in desirable media brands.
In a rapidly changing market context, Prisma Media called upon the expertise of the consulting firm to strengthen responsiveness and operational efficiency across its various press titles.
The Need for a Reliable Tool
To address the challenges of production costs for several magazines and their distribution, the need for a reliable tool quickly became evident for Prisma Media. “We needed an effective way to calculate the manufacturing and distribution costs of our publications. Using spreadsheets was no longer suitable, as we were reaching their limits given the increasing complexity of our operations,” explains Nathalie Danset, Head of Finance and HR Information Systems within the IT department at Prisma Media.
The implementation of the Pigment solution was designed as a co-creation project, combining Prisma Media’s internal expertise with MeltOne’s for rapid integration. Camille Maurice, Data & Analytics Director at MeltOne, emphasizes: “With Prisma Media, we not only integrated a solution but also contributed to their upskilling on this tool. Our understanding of their needs was crucial to the project’s success.”
Launched in February and operational by April, the project has already shown significant gains in productivity. Prisma Media estimates having saved up to a month of work thanks to the automation of calculations and the reliability of the data provided by Pigment.
Towards Enhanced Autonomy
Prisma Media aims to continue developing and extending the use of Pigment to other aspects of production and financial planning. The goal is to prepare teams to be autonomous in managing the entire planning process. MeltOne thus provides teams with training and support that strengthens Prisma’s teams throughout the collaboration.
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“The initial successes of this collaboration pave the way for new opportunities to optimize financial and operational processes within Prisma Media,”
Nathalie Danset.
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